The 2026 benchmark report for program registration & participation

Get exclusive benchmarks on participation, revenue, retention, and program performance—based on real data from organizations like yours.

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If you want to know how your organization's performance is aligned with the industry, this report is your starting point.

Understand what strong participation looks like across programs and organization types—and how your numbers compare.

See how organizations generate revenue, what participants are spending, and how pricing and discounts impact performance.

Identify opportunities to improve retention, increase registrations, and strengthen long-term program sustainability.

Use industry benchmarks to identify gaps, refine your strategy, and strengthen your programs.

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