On-demand Parks & Rec Webinar
Data Over Drama: Marketing Moves That Actually Deliver
Are you a Parks and Recreation professional feeling overwhelmed by the ever-changing digital marketing landscape? You're not alone. In today's busy world, it can be difficult to know where to focus your time and marketing dollars to effectively share your programs, events, and services with your community. Choosing the right marketing methods is essential to the success of your offerings.
What's being discussed?
This webinar is led by industry expert Chris Nunes, CPRE and Joan Scovic, CPRP, Director of Marketing & Communications at Northbrook Park District. You'll discover how to move beyond guesswork and start using data-driven strategies that deliver real results. Step away from the marketing drama and let the data lead the way!
Session Highlights:
- Data-Driven Decision-Making: Discover how to make informed decisions that will help you improve your bottom line and get the most out of your marketing efforts.
- Marketing Best Practices and Trends: Stay ahead of the curve with the latest marketing strategies and techniques
- Actionable Insights from A to Z: Walk away with practical tips and tools that you can implement right away
Meet the Speakers
Chris Nunes
COO - Woodlands Township TX
Chris manages a vast area including 151 parks, 14 pools, and extensive pathways with a $50+ million budget, improving facilities and programming without adding staff. He's enhanced business strategies, contributing to a 200% increase in programs.
An experienced speaker, he's conducted 500+ sessions nationwide on various park and recreation topics and co-authored a section in a prominent industry textbook. A Certified Parks and Recreation Executive, he serves on the CAPRA and holds advanced degrees in Recreation and Sports Management, and a Doctorate in Parks and Recreation Administration.
Joan Scovic
Joan has over 25 years of experience in parks and recreation, specializing in developing innovative and fiscally responsible marketing strategies, campaigns, and organizational branding. Her extensive experience with marketing campaigns, communication strategies, organizational branding and community engagement, especially in hyper-local marketing, makes her uniquely qualified to help you succeed.